FAQs: Attracting Venture Capital

 

What Do These Investors Look For?

Venture capitalists focus primarily on the potential for a handsome return on their investment and are, therefore, only interested in those businesses which appear to have a potential for very high growth. Research shows that venture capitalists invest in just one in every four hundred business projects submitted to them.

What Do They Want in Return?

To protect their investment, venture capitalists expect to be able to make their own management appointments and take one or two seats on the board of directors of the company in which they are investing.

They usually intend to realize a return on their investment by selling their stock and other equity, at a profit, after between three and ten years. However, venture capitalists recognize that, unfortunately, not all companies will turn out to be profitable enough to enable the full return of their original investment. Indeed, even with careful selection, between 20 and 90 percent of companies fail to yield the full return on VC investment capital.

How Do VCs Minimize Their Risk?

Venture capitalists attempt to minimize their risk by maintaining an investment portfolio in a diverse range of businesses in different industries and different countries. This spreads their risk so that the poor performance of a company in one industry sector is offset by a strong performance in another, and an economy that is at the bottom of the economic cycle in one country is offset by a booming economy in another.

Some venture capitalists further minimize their risk by only investing in those businesses with which they are very familiar and already have a track record.

  

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